Posts in category: SplashWrench Blog

Why Hire an Advertising Agency? When starting a new business, entrepreneurs invariably face tough decisions when they realize something needs

Something nearly everyone in Marketing Communication, Social Media and Public Relations knows, is the value of communicating, reaching and influencing a particular audience. Influencing the correct audience for your customer to the point that they purchase your customer’s goods is the true success.

Pay-Per-Click (PPC) advertising is one of the most common yet misunderstood marketing mediums. The way PPC works is that people

Restaurant owners and small businesses, when you run an organized coupon campaign, the public views your discounted price as your “true” regular price. If you’re a new business, the situation is even worse.

In the bustle of my pre-Christmas workload, I’ve come across hundreds of E-mails from businesses offering specials

With today’s workforce spanning three generations, knowing who you’re talking to, and their communications preferences, can make or break a

One of our small business clients in New England has a storefront on a quaint little street. He protects his business with one of those popular alarm services. About a year ago, he was having difficulty with the monitoring portion of his service. The alarm company uses a cell phone signal

If you’re entering a high competitive market where competition is fierce, finding your niche poses a challenge. In our experience, most local small business owners, it’s an uphill

If you’re the owner of an independent retail business, whether a boutique or butcher shop, take a few minutes today to think about your operating hours.